42Below World Cup Denver Competition

So out for happy hour I met a guy (his name was Justin too) who represents several brands including 42Below vodka. We got to talking and he started about an upcoming event he had, the Denver 42Below Cocktail World Cup 2010. A local band the Swayback would be performing and about 15 local bartenders would be mixing their own unique cocktails for a panel of judges to review. The top two winners would then get to go to the nationals in New York City. The top 2-3 winners there go to compete at the World Cup in New Zealand.

Anyway, just so happens that no photographer had been booked for the event. I pulled up FrittsPhoto.com on the iPhone and gave him a business card.  A few days later I had officially booked the event. Justin wanted photos of everything, the decorations, the promo girls, the bartenders, the judges, the cocktails, everything.  It was going to be a long night. The event went off without a hitch though although it did run a little long.

I carried two bodies, my 5DmkII, 40D, 24-70mm 2.8 L, 70-200mm 2.8 IS L, 50mm 1.8 and my 580EX II as my extra light and a monopod.

Photo of a 42Below bottle with someones bartender kit with 42Below in lights on the wall behind.
42Below bottle, bar tending kit and 42Below wall projection

More photos and final thoughts after the fold…

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